{"id":6932,"date":"2019-10-11T11:50:11","date_gmt":"2019-10-11T10:50:11","guid":{"rendered":"https:\/\/www.prodpad.com\/?p=6932"},"modified":"2025-01-13T16:27:04","modified_gmt":"2025-01-13T16:27:04","slug":"feature-friday-meet-prodpads-new-portfolio-canvas","status":"publish","type":"post","link":"https:\/\/www.prodpad.com\/blog\/feature-friday-meet-prodpads-new-portfolio-canvas\/","title":{"rendered":"Meet ProdPad&#8217;s new Portfolio Canvas"},"content":{"rendered":"\n<p>Keeping a clear course across multiple teams is essential for your company\u2019s strategy. A solid portfolio canvas can improve transparency and ensure that everyone in the business understands how their work contributes to the overall strategy. This is the first step to ensuring your product roadmap <a href=\"https:\/\/www.prodpad.com\/blog\/creating-product-roadmaps\/\">focuses on outcomes instead of outputs<\/a>.&nbsp;<\/p>\n\n\n\n<p>We\u2019ve released a brand new Portfolio Canvas. This is so we can help facilitate communication in cross-functional teams.<\/p>\n\n\n\n<p>The concept of a canvas helps teams focus on the value proposition of the product, the problems being solved, and the customer segments impacted. Its flexible template can be used as a baseline for team discussions, strategy meetings, and executive and stakeholder buy-in.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-the-portfolio-canvas-work\">How does the Portfolio Canvas work?<\/h2>\n\n\n\n<p>By default, ProdPad offers you ten fully customizable text boxes:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>Value Proposition<\/strong> &#8211; What value does your portfolio aspire to create?<\/li><li><strong>Customer Segments <\/strong>&#8211; Who are you providing value for?<\/li><li><strong>Problems to Solve<\/strong> &#8211; What problems are you trying to solve?<\/li><li><strong>Solutions to your Problems<\/strong> &#8211; What are the possible solutions to the outlined problems?<\/li><li><strong>Advantages<\/strong> &#8211; What advantages do you have over your competition?<\/li><li><strong>Channels<\/strong> &#8211; How do you reach your target customers?<\/li><li><strong>Key Resources<\/strong> &#8211; How can using resources help you to succeed? <\/li><li><strong>Cost Structure<\/strong> &#8211; What are the most important costs to consider?<\/li><li><strong>Social Good \/Sustainability <\/strong>&#8211; Creating social good that goes beyond revenue. <\/li><li><strong>Revenue Streams<\/strong> &#8211; What are your main sources of revenue?<\/li><\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2050\" src=\"https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/10\/product_canvas.png\" alt=\"ProdPad's portfolio canvas\" class=\"wp-image-6934\" srcset=\"https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/10\/product_canvas.png 2560w, https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/10\/product_canvas-300x240.png 300w, https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/10\/product_canvas-1024x820.png 1024w, https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/10\/product_canvas-768x615.png 768w, https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/10\/product_canvas-1536x1230.png 1536w, https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/10\/product_canvas-2048x1640.png 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><figcaption>ProdPad&#8217;s portfolio canvas<\/figcaption><\/figure>\n\n\n\n<p>All text is fully customizable. So, feel free to add your own headers and descriptions. Or, if you feel really inspired &#8211; add some emoji flair, too. \ud83c\udf89<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Keeping a clear course across multiple teams is essential for your company\u2019s strategy. A solid portfolio canvas can improve transparency and ensure that everyone in the business understands how their&hellip;<\/p>\n","protected":false},"author":10,"featured_media":6936,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"pp_uni_tag":[],"class_list":["post-6932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-prodpad-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Feature Friday: Meet ProdPad&#039;s new Portfolio Canvas<\/title>\n<meta name=\"description\" content=\"A solid portfolio canvas improves transparency and shows everyone in the business how their work contributes to the overall strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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