{"id":3186,"date":"2015-03-30T12:00:00","date_gmt":"2015-03-30T11:00:00","guid":{"rendered":"http:\/\/www.prodpad.com?p=3186&#038;preview_id=3186"},"modified":"2022-12-14T13:50:48","modified_gmt":"2022-12-14T13:50:48","slug":"setting-success-criteria","status":"publish","type":"post","link":"https:\/\/www.prodpad.com\/blog\/setting-success-criteria\/","title":{"rendered":"The \u201cDid It Work?\u201d Test: Setting Success Criteria for your Products"},"content":{"rendered":"\n<p>Although &#8220;Did it work?&#8221; test might seem\u00a0a little too abstract to hold up to any meaningful metric, I have a quick\u00a0way you can measure the success of any one of your new product features by reframing the way you ask that question.<br><br>But before we get to that, you have your metrics,\u00a0right? You should never develop an idea, let alone start working on it without establishing success metrics (or criteria) for it first. If you&#8217;re tacking these on as an\u00a0afterthought, you&#8217;re in trouble. You might be spending precious resources building something you can&#8217;t measure, which will make it difficult for you to justify whether it was worth it.<br><br>Don&#8217;t leave this for later &#8211; do not pass go until you\u00a0identify success metrics first. As in, try this exercise before you go forward with any new idea.<br><br>So what&#8217;s my big idea?\u00a0<strong>Isolate\u00a0just one idea and develop new success criteria for that idea alone<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-so-for-example-ask-yourself-does-my-success-criteria-for-this-idea\">So for example, ask yourself: &#8220;Does my&nbsp;success criteria for this idea&#8230;&#8221;:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lend itself to calculation? Is it a number?<\/li>\n\n\n\n<li>Compare easily across different experiments and over time?<\/li>\n\n\n\n<li>Give me&nbsp;results that help me&nbsp;to make a decision?<\/li>\n\n\n\n<li>Have enough detail for me&nbsp;to execute?<\/li>\n\n\n\n<li>Reflect our&nbsp;real strategic goals (acquisition, retention, engagement, growth)?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-once-you-have-that-check-to-see-that-your-success-criteria-is-not\">Once you have that, check to see that your success criteria is <strong>NOT<\/strong>:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Driven by the data you already happen to have<\/li>\n\n\n\n<li>Geared up for another organization\u2019s strategy rather than your own<\/li>\n\n\n\n<li>A vague action, milestone or goal rather than a true measurement<\/li>\n\n\n\n<li>Shrouded in business language. Is there anything ambiguous about the phrasing of your success criteria?<\/li>\n<\/ul>\n\n\n\n<p>You might find that it&#8217;s a bit of a challenge to find analytics that fit\u00a0are both meaningful and measurable. That&#8217;s because it is.\u00a0So pick something with a relatively short development cycle (start applying it to just one or two ideas straight away) to see if you&#8217;re actually able to derive any value out of your metrics.<br><br>Here are a few examples\u00a0to get you started:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Number of sessions per user<\/li>\n\n\n\n<li>Session duration per user<\/li>\n\n\n\n<li>Number of user actions per session<\/li>\n\n\n\n<li>Duration of 1st user login<\/li>\n<\/ul>\n\n\n\n<p>Want to read more about measuring success? Check out our <a title=\"Help Center\" href=\"https:\/\/help.prodpad.com\/article\/81-working-with-objectives-and-key-results\">Help Center<\/a>!<br><br>This exercise was taken from the <a href=\"https:\/\/twitter.com\/nandoodles\/status\/661486471346569216\">ProdPad Handy Guide for Product People<\/a>. Try ProdPad free\u00a0or tweet us to let you know you want a copy!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Although &#8220;Did it work?&#8221; test might seem\u00a0a little too abstract to hold up to any meaningful metric, I have a quick\u00a0way you can measure the success of any one of&hellip;<\/p>\n","protected":false},"author":4,"featured_media":3276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5229,10],"tags":[],"pp_uni_tag":[],"class_list":["post-3186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-measuring-success","category-product-leadership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u201cDid it Work?\u201d - Setting Product Success Criteria | ProdPad<\/title>\n<meta name=\"description\" content=\"How do you know if your Product Release was successful? Learn about measuring product success criteria with ProdPad.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.prodpad.com\/blog\/setting-success-criteria\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The \u201cDid It Work?\u201d Test: Setting Success Criteria for your Products | ProdPad\" \/>\n<meta property=\"og:description\" content=\"Although &quot;Did it work?&quot; test might seem\u00a0a little too abstract to hold up to any meaningful metric, I have a quick\u00a0way you can measure the success of any\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.prodpad.com\/blog\/setting-success-criteria\/\" \/>\n<meta property=\"og:site_name\" content=\"ProdPad\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ProdPad\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/bastow\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-30T11:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-14T13:50:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.prodpad.com\/wp-content\/uploads\/2015\/03\/27774143_ml.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1382\" \/>\n\t<meta property=\"og:image:height\" content=\"1358\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Janna Bastow\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@simplybastow\" \/>\n<meta name=\"twitter:site\" content=\"@prodpad\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Janna Bastow\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\u201cDid it Work?\u201d - Setting Product Success Criteria | ProdPad","description":"How do you know if your Product Release was successful? 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